Privacy policy

Emma’s Closet

1. General Information

We appreciate your visit to Emma’s Closet and your interest in our products. Protecting your personal information is important to us. This Privacy Policy explains how we collect, use, and safeguard your data when you use our website.

Personal data refers to any information that can be used to identify you directly or indirectly.

The data controller responsible for processing your personal information is:
Emma’s Closet
📧 info@shopemmascloset.com

Our website uses secure encryption (SSL/TLS) to protect your data during transmission. You can recognize this by the “https://” prefix and the lock icon in your browser.

We do not use automated decision-making or profiling that produces legal or significant effects.


2. Data Collection When Visiting Our Website

When you browse our website without submitting information, we automatically collect certain technical data through server log files. This includes:

  • Pages visited

  • Date and time of access

  • Data volume transferred

  • Referring website

  • Browser type and version

  • Operating system

  • IP address (anonymized where possible)

This data is used to ensure the stability and functionality of our website and is processed based on our legitimate interest.


3. Cookies

Our website uses cookies to improve your browsing experience and enable certain features.

Cookies are small text files stored on your device. Some are deleted after your session ends, while others remain stored to recognize your browser on future visits.

Cookies may collect:

  • Browser data

  • Location data

  • IP address (in some cases)

We use cookies to:

  • Improve website functionality

  • Save preferences (like cart items)

  • Analyze usage and performance

You can manage or disable cookies through your browser settings at any time. Please note that disabling cookies may affect certain website functions.

When required, we will request your consent for non-essential cookies via a cookie banner.


4. Contacting Us

When you contact us (via email or forms), we collect the information you provide, such as:

  • Name

  • Email address

  • Message content

This data is used solely to respond to your inquiry and provide support.

Your information will be deleted once your request has been fully resolved, unless legal retention requirements apply.


5. Customer Accounts & Orders

When you place an order or create an account, we collect personal information necessary to process your purchase, such as:

  • Name

  • Address

  • Payment details

  • Order information

This data is used exclusively for order fulfillment and customer service.

You may request deletion of your account at any time by contacting us. Data will be deleted after legal retention periods unless further storage is required by law.


6. Email Marketing

Newsletter

If you subscribe to our newsletter, we will use your email address to send updates and offers.

  • Subscription requires your consent

  • You can unsubscribe at any time via the link in our emails

  • Your data will be removed after unsubscribing unless legally required otherwise

Existing Customers

If you have made a purchase, we may send you offers related to similar products based on our legitimate interest.

You can opt out at any time by contacting us.


7. Order Processing & Payments

To fulfill your order, we may share necessary data with:

  • Shipping providers (for delivery)

  • Payment providers (for transactions)

Payment Providers

We may use trusted third-party payment services such as:

  • PayPal

  • Klarna / SOFORT

These providers may process your payment data and, where applicable, perform fraud or credit checks according to their own privacy policies.


8. Review Requests

With your consent, we may send a one-time email asking you to review your purchase. You can withdraw your consent at any time.


9. Social Media Integration

Our website may include links or integrations with social media platforms such as:

  • Facebook

  • Instagram

These are implemented in a privacy-friendly way, meaning no data is transmitted unless you actively interact with them.

For more details, please refer to the privacy policies of the respective platforms.


10. Online Marketing & Analytics

We may use tools such as:

  • Google Ads

  • Google Analytics

  • Facebook Pixel

These tools help us:

  • Understand user behavior

  • Improve our website

  • Show relevant advertisements

Data collected may include:

  • Pages visited

  • Interaction behavior

  • Device information

Where required, this processing is based on your consent.

You can disable tracking via browser settings or external tools.


11. Data Retention

We store personal data only for as long as necessary to:

  • Fulfill contractual obligations

  • Comply with legal requirements

  • Resolve disputes

Once the retention period expires, your data is securely deleted.


12. Your Rights

You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict processing

  • Object to data processing

  • Withdraw consent at any time

  • Request data portability

  • File a complaint with a data protection authority

To exercise any of these rights, contact us at:
📧 info@shopemmascloset.com


13. Right to Object

If we process your data based on legitimate interests, you may object at any time.

If your data is used for marketing purposes, you can opt out at any time.


14. Contact

If you have any questions about this Privacy Policy or your data, please contact us:

📧 info@shopemmascloset.com